Whether your organisation is new to B2B thought leadership or an experienced hand, this handbook is packed with practical tips. It is designed for leaders who want their ideas to stand out.

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Thought leaders help us chart a course through uncertainty.

Download your free copy and you’ll find:

  • Insights from global practitioners at the top of their game

  • A 3D process to define, design, and deliver compelling content

  • Seven steps for highly effective thought leadership

  • The one question that you need to answer

  • Case studies putting theory into practice

“magenta succeeded where others hadn’t because they are equally motivated by an obsession to communicate effectively.”
– Kavan Bhandary, Global Director, Corporate Intelligence, Wavteq